Amazon Prime Video: @laughtrackpv
Working with the creative team at Saylor, I created and successfully pitched a new comedy social channel under the @PrimeVideo family called @laughtrackpv. For the first year of Laugh Track, I lead the team in creating day-to-day assets and larger marketing campaigns for upcoming titles. Our main strategy was simple: show comedy fans that new talent coming up through Prime Video, and remind them of all the classic titles free to stream on the service.
Agency: Saylor
Dates: May 2021 - August 2022
Role: Sr. Copywriter